Creative Clusters


The Creative Industries Clusters Programme will invest over £80m to deliver eight new Creative Research & Development partnerships bringing together creative industries with arts and humanities researchers. A UK-wide series of briefings are planned to launch the programme.


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Creative Economy


The Creative Economy Programme mission is to enhance the AHRC’s reach in the creative economy, emphasising the importance of arts and humanities research in generating impact across the sector, ranging from micro-businesses to large corporations.


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Immersive Experiences


This £2m Research and Partnership Development call for the Next Generation of Immersive Experiences supports early-stage research partnerships exploring the creation of new immersive experiences addressing three key themes: Memory, Place and Performance. Apply by 5th Oct 2017.


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The Creative Industries Clusters Programme starting in 2018, will invest £80m+ in eight new creative research & development partnerships bringing together the UK’s renowned creative industries with arts and humanities led research from our world-leading university sector.

A series of 8 UK-wide briefing events and partnership workshops will take place during October 2017 in London, Bristol, Birmingham, Newcastle, Manchester, Edinburgh and Belfast.

From film and music to video games and architecture, the UK has one of the world’s largest, most innovative and fastest growing creative industries.

The Programme will act as a catalyst to further grow the creative economy unlocking emerging fields and adapting new technologies with a new wave of R&D that will open up exciting ways to create, distribute, and participate in products and experiences.

Part of the Government’s Industrial Strategy Challenge Fund, this programme will drive economic growth through the development of exciting new products and services, generating a step-change in the creation of new jobs and the supply of high-value skills to fill them.

While providing the impetus for the creative industries to flourish across the UK, this investment will also expand international trade and secure the UK’s reputation as having the world’s leading creative industries.

INTRO TO Immersive Experiences Research Call

Only have 3 minutes to spare? Watch this short introduction to the Immersive Experiences Research Development Partnerships call from AHRC Creative Economy Champion, Professor Andrew Chitty.

Visit the Immersive Experiences call page which brings together a host of resources including the full call documents, videos including a full briefing with Q&A and a list of 1,000+ potential collaborators to help develop partnerships. Applications are due by 5th October.

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Creative Industries Cluster Programme
UK Briefing Events

Register your interest in the Creative Industries Clusters Programme and join research institutions, government and the creative industry for creative keynotes, programme briefing and partnership workshops.

Mon, 2nd Oct – Fri, 20th Oct 2017

Events in London, Bristol, Birmingham, Newcastle, Manchester, Edinburgh & Belfast

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